Real Meal

How We Helped Real Meal Scale Their Business with Streamlined Fulfilment & Custom Packaging

Real Meal, a new and innovative brand that specialises in meal replacement bars, is an excellent example of how we help entrepreneurs thrive. This case study outlines how our bespoke packaging and fulfilment services have contributed to Real Meal's rapid growth and success, allowing them to scale without the stress of in-house operations.

Real Meal: A Growing Brand with Big Ambitions

Real Meal is a health-focused business offering high-quality meal replacement bars in four different flavours. These bars are designed for people on the go, especially military personnel and endurance athletes. Their compact size makes them easy to store, and their nutritional value makes them a top choice for those with active lifestyles.

Launched during the challenging times of the COVID-19 pandemic, Real Meal’s founders, two entrepreneurs with a passion for fitness and nutrition, began their journey with little more than a vision, determination, and a lot of hard work. Balancing work, family life, and starting a business, they packed orders in their own kitchens, working evenings and weekends to fulfil growing demand.

Challenges: Outgrowing In-House Fulfilment

Real Meal quickly achieved success, with sales picking up faster than expected. However, with success came the growing challenges of fulfilling orders and managing stock. Packing orders in their kitchen was no longer sustainable as demand increased, and they were facing a limitation on growth.

The business owners found themselves stuck in a cycle where they were spending more time managing fulfilment than focusing on what mattered most: growing their business, meeting clients, and spending quality time with their families. Real Meal needed a reliable fulfilment partner who could handle the logistics, freeing up time for the owners to focus on the future.

How Complete Packaging Stepped In to Help Real Meal

After reaching a tipping point, Real Meal contacted Complete Packaging to discuss their fulfilment and packaging needs. From the very first phone call, our team was ready to offer a tailored solution. We sent them a customised pricing model within an hour of the call, allowing the owners to quickly assess how we could support their growth.

On-Site Visit & Quick Decision: Real Meal Chooses Complete Packaging

The following day, the Real Meal team visited our facility to meet with our experts and get a firsthand look at how we operate. After seeing our efficient processes and the quality of our services, they knew that Complete Packaging was the right fit for their growing brand.

With no time to waste, we moved quickly to start the process. We collected their stock, integrated their inventory into our system, and began fulfilling orders without any downtime. Real Meal’s orders were packed and shipped efficiently, ensuring their customers received their products on time—every time.

The Results: Scaling with Complete Packaging

The impact of partnering with Complete Packaging has been remarkable for Real Meal. In just six months, their sales have tripled. With fulfilment taken care of, the business owners now have the freedom to focus on expanding their customer base, building relationships with clients, and growing their brand.

Most importantly, Real Meal’s founders have been able to reclaim valuable time with their families. No longer burdened by the late-night packing sessions, they can now enjoy a better work-life balance while their business continues to thrive.

Elevating Real Meal’s Brand with Custom Retail Packaging

In addition to fulfilment, Real Meal required a solution for their retail packaging. Our expert packaging team designed a sleek, modern retail-ready packaging solution that elevated their brand image. The new packaging not only protected the product but also helped Real Meal stand out on store shelves.

Today, Real Meal’s meal replacement bars are available at multiple retailers, and they’ve received excellent feedback from customers. The refreshed packaging design has played a key role in differentiating their brand in a competitive market.

Why Choose Complete Packaging?

At Complete Packaging, we are proud to offer a complete range of services that help businesses like Real Meal scale quickly and efficiently. From reliable fulfillment solutions to bespoke retail packaging design, we provide the expertise and infrastructure needed for growth.

If you are looking to streamline your fulfilment process or need creative packaging solutions to take your brand to the next level, we are here to help.

Get in Touch Today For Packaging & Fulfilment

If you’re ready to scale your business and free up more time to focus on what matters most, contact Complete Packaging today. Our team is ready to provide tailored solutions that will elevate your business, just like we did for Real Meal. Reach out to us to learn more about our services or to request a free consultation.